Mission statement versus business continuity plan

The mission statement and business continuity plan are two completely different business documents but equally important that without it your business may be destined for failure. So what is the difference between two documents starting a business that is very important?

Mission statements are a short document that sets the ethos, how it works and the main purpose of your business. Many are as short as two paragraphs. Examples of service-based companies are: to aim to serve our customers quickly and efficiently, only collect respect and loyalty. A company that is more focused on low prices may have a mission statement stating: We aim to offer the lowest prices in our market so that we get maximum market share without reducing our service quality or losing respect for our customers.

As you can see, the company’s mission statement feeds on staff priorities, qualitative products and prices, customer service goals, technology used and market share chased.

Think of a company like Ryan Air or South West Airlines which focuses on low costs and compare it with a service-based company such as Rolls Royce, Marks and Spencer, Skylofts in MGM Grand and you can see how their different mission statements affect the service and their products Give.

Business Continuity Plan on the other hand is usually a comprehensive document relating to how your business will handle potential disasters and major problems such as fire, theft, earthquake, terrorist activities, strikes, etc.

While many directors of the company do not like to think of these things to happen to their company or believe that it will not happen to them business continuity plans are very important documents not only to have but regularly update.

A good business continuity plan will see important parts of business: people, customers, technology, buildings and stocks and determine what needs to be done for certain emergencies. This will see three different phases: direct action, business maintenance and last return to normality.

For example in the immediate action phase, there will be detailed contact lists, the role assigned and the activities needed to do when the disaster occurs. The aim is to get the company and run, if only minimal. The business maintenance phase will involve aiming to serve customers the best way and return to the normality phase will involve the return of the company with the format before the disaster.

As you can see, this mission statement is completely different from the business continuity plan, but both are very important for the structure and welfare of any company.

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